For this assignment, you will compile a two page (single-spaced) executive summary of your business for potential investors. It may NOT be longer or shorter than two full pages. The executive summary must include the following:
• Branding for your business
• Business name
• Brief summary of your business plan
• Opportunities section that highlights your opportunities in a visually appealing manner

Challenges section that highlights your potential challenges in a table format along with your plans for addressing each challenge. Keep the text as
brief as possible – i.e.
Security
E=mcA2 will utilize state-of-the-art cybersecurity practices to protect customer data
Projected annual profits, expenses, and income for the first five years of business Use infographics and other visual aids when possible to avoid too much text Proposed e-commerce methods/business models that you will adopt Any other critical information that you wish to include to pitch to investors
This is the only time where you do not need to cite sources of information. Focus on a brief document that you could hand to a busy executive in an elevator.