I will be interviewing marketing professionals in the following fields: creative agency, television, radio (each also have experience in digital marketing). I will be uploading my interviews for you to review and write a synopsis (due during Discussion 4 – Part 2).
Discussion 4 – Part 1 Instructions:
Send me a list of 5 questions for EACH of the following fields:
(I will select a handful of questions to ask the marketing professionals.)
Creative Agency
This agency develops and implements imaginative solutions to help businesses increase brand awareness, better showcase products or services, and ultimately, increase profits. Their services include video production, graphic design, social media materials, creative strategies, and much more.
Who I will be interviewing: Micah Pendleton, owner of Caution Glass
If you would like to get a better idea of the agency I will be interviewing, you can check out his company’s website here: https://www.cautionglass.com
Broadcast television, ABC-affiliate
Broadcast television provides advertising to a highly targeted audience. I will be interviewing a Local Marketing Executive for an ABC-affiliate. Her position specializes in B2C sales creating television commercials that can be aired via broadcast, OTT (over-the-top), and digital platforms. Her digital platforms include SEO, SEM, Banner Ads, Social Media Marketing, etc.
Who I will be interviewing: Deana Pforte, Marketing Executive for WDHN in Dothan, AL
You can check out her companys website here: https://www.wdhn.com
Radio
Radio advertising works by allowing advertisers to buy airtime on various radio stations, where they can air commercials, or spots, about their products of services. ***Need more info
Who I will be interviewing: Sabrina De Jong, Marketing Executive for WOOF-FM radio
You can check out her companys website here: https://997wooffm.com/
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