In this assignment, you are to use the same corporation you selected and focused on for assignments in Weeks 3, 6, and 8.
Research the company on its own website, the public filings on the Securities and Exchange Commission’s Filings & Forms page, Strayer University’s online databases, the Lexis Advance database, and any other sources you can find. The annual report will often provide insights that can help address some of these questions.
You will give a 15-minute presentation to the board of directors of the corporation. Use the Capstone Template [PPTX] to ensure that your assignment meets the requirements.
Requirements
Develop an 8-12 slide PowerPoint presentation with speaker notes based on your assignments from Weeks 3, 6, and 8, and the following:
Develop an executive-level PowerPoint presentation with 8-12 slides that contain speaker notes and appropriate graphics.
Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats.
Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats.
Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability.
Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.
Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine the impact these efforts (or lack thereof) have on the company’s bottom line. Provide specific examples to support your response.
How to Use This Template
? Each slide needed in your submission is provided in this template.
? Do not add slides
? Do not delete slides (except the “How to Use This Template” slide)
? Replace the “blue” font on each slide with your presentation content
? Change all font to black
? Use bullet points on the slides
? Do not type every word you plan to say on the slide
? Enter the text/transcript of your talk in the speaker notes section
? The speaker notes section is the gray area below each slide
? Do not enter your speaker notes in comment boxes
? Do not include audio or video clips
? Delete this slide before submitting your assignment
Week 10 Assignment
Insert Student’s Name Here
SWOT Analysis of Company Name
Strengths
• Insert a bullet or two describing strengths of the
firm
Weaknesses
• Insert a bullet or two describing weaknesses of
the firm
Opportunities
• Insert a bullet or two describing opportunities
available to the firm
Threats
• Insert a bullet or two describing threats to the
firm
SWOT Analysis Strategy
? Strengths and Opportunities
? Insert a bullet describing the strategy to capitalize on strengths and
opportunities
? Insert another bullet describing the strategy to capitalize on strengths and
opportunities
SWOT Analysis Strategy
? Weaknesses and Threats
? Insert a bullet describing the strategy to minimize weaknesses and threats
? Insert another bullet describing the strategy to minimize weaknesses and
threats
Competitiveness Strategy
? Competitiveness
? 1st bullet point of levels and types of strategies to maximize
competitiveness
? 2nd bullet point of levels and types of strategies to maximize
competitiveness
Profitability Strategy
? Profitability
? 1st bullet point of levels and types of strategies to maximize profitability
? 2nd bullet point of levels and types of strategies to maximize profitability
Communications Plan
? Competitiveness Strategies
? 1st bullet point on the plan to communicate the competitiveness strategies
to stakeholders
? 2nd bullet point on the plan to communicate the competitiveness strategies
to stakeholders
Communications Plan
? Profitability Strategies
? 1st bullet point on the plan to communicate the profitability strategies to
stakeholders
? 2nd bullet point on the plan to communicate the profitability strategies to
stakeholders
Corporate Social Responsibility
? Responsible (ethical) corporate citizen
? 1st bullet point on the assessment of efforts by the corporation to be a
responsible (ethical) corporate citizen – specific example
? 2nd bullet point on the assessment of efforts by the corporation to be a
responsible (ethical) corporate citizen – specific example
? Impact of efforts on company’s bottom line
? 1st bullet point on the impact the efforts have on the company’s bottom line
– specific example
? 2nd bullet point on the impact the efforts have on the company’s bottom
line – specific example
References
? Michael A. Hitt. 2020. Strategic Management: Concepts and Cases:
Competitiveness and Globalization 13th ed. Cengage Learning.
? Insert second source
? Insert third source
? Insert any additional sources

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