Archive - Month: July 2023

This simulation teaches students about value chain analysis and competitive advantage. Students act as a manager at SmartShoe, a manufacturer of technology-enabled athletic footwear. To fulfill a...

Describe at least three exporting tools to promote U.S. products PLEASE PROVIDE COMMENTS TO AT LEAST TWO OTHER CLASSMATES CONTRIBUTION AND SHOW LINKS WHERE THEY CAN GO FOR FURTHER INFO. PLEASE MAKE...

Choose four products of your preference and provide the 10 digit Harmonized System (HS) and Schedule B numbers. You can find information first at: https://uscensus.prod.3ceonline.com/ where you...

As we discuss in class for Chapter 11, several brands are replacing their brand mascots. In 2021, the well-known Aunt Jemima brand (known for syrup and pancake mix) transitioned into Pearl Milling...

In class, we will learn about consumer attitudes. One of the important subjects in this area is “Implicit Attitudes” (also known as “Implicit Associations”)which is what this...

All question are in the documents. Part 1: Brand Pyramid Develop a brand pyramid for Under Armour. Just type in your answers. I’ve provided an image of the pyramid for your reference. Part 2:...